SUSTAINABILITY
THE OBSERVATORY
The permanent observatory on sustainability and communications (Osservatorio Permanente su Sostenibilità e Comunicazione), promoted by SIC in collaboration with the Format Research Institute, aims at monitoring the companies approach to social, environmental and financial sustainability every year and at anticipating possible developments focusing on the way sustainability is communicated.
Analysing the data from the 2018 edition, which was presented by SIC last June in Milan, the picture is very clear: companies are getting more and more sustainable (78,7% of companies define themselves as sustainable) but they do not communicate it very much (only 11,5% communicate their financial, social and environmental performances).
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COMPANIES ARE GETTING MORE AND MORE SUSTAINABLE
78,7% of the companies interviewed define themselves sustainable’: whether they actually are or not, sustainability is certainly a value.
THE THREE DIMENSIONS OF SUSTAINABILITY
88
ENVIRONMENT
88% of companies consider the environmental compatibility of the product, project or service they are developing
46
WELFARE
46% of companies offer specific programs to their employees, besides the ones according to the law.
- Inclusion
- Maternity leave support
- Promotion of diversity
- Paternity leave support
- Internal daycare
62
Community
62% of companies design plans for local and/or political communities to support non-profit organisations
Support to national and/or international non-profit organisations
Support to the local community
REPUTATION, EFFICIENCY, COST CONTROL: WHY BEING SUSTAINABLE
Six companies out of ten state to have risen their credibility and improved their brand reputation since they are «sustainable»
COMMUNICATING SUSTAINABILITY, BETWEEN WORDS AND DEEDS
Just slightly over 1 company out of 10 (meaning only 11,5%) communicate their financial, environmental and social performances to the public
Permanent observatory on sustainability and communications
The permanent observatory on sustainability and communications (Osservatorio Permanente su Sostenibilità e Comunicazione), promoted by SIC in collaboration with the Format Research Institute, aims at monitoring the companies approach to social, environmental and financial sustainability every year and at anticipating possible developments focusing on the way sustainability is communicated.